SAN FRANCISCO (Reuters) - Three out of every four smartphones sold in the third quarter featured Google Inc's Android mobile operating system, as the gap between Google and Apple Inc-based phones widened further, according to a new research report.
Shipments of Android-based smartphones made by Samsung, HTC and other vendors nearly doubled in the third quarter, reaching 136 million units, according to industry research firm IDC. The strong sales boosted Android's share of the worldwide smartphone market to 75 percent, from 57.5 percent in the year-ago period.
Apple's share of the market increased to 14.9 percent during the third quarter, from 13.8 percent a year earlier. Apple's iPhone uses the company's iOS mobile software.
While Android pulled further ahead of Apple's iOS, its gains have come mainly at the expense of rival operating systems Blackberry and Symbian, with shipments of phones running those systems declining significantly.
IDC analyst Kevin Restivo cited Android's close 'tie-ins' to Google's broad array of online services, which include online search and maps, as an important asset that has helped Android grow.
'Google has a thriving, multi-faceted product portfolio. Many of its competitors, with weaker tie-ins to the mobile OS, do not,' Restivo said in the IDC report, which was released on Thursday.
Google offers its Android operating system free to phone manufacturers, and primarily makes money from online advertising when consumers access its services on the devices.
Research in Motion's Blackberry operating system had 7.7 percent share in the third quarter, compared with 9.5 percent a year earlier.
Symbian, which had 14.6 percent share a year ago, had a 4.1 percent share in the third quarter. Smartphone maker Nokia still offers the Symbian software in some of its phones, but the company has largely shifted to Microsoft Corp's software.
Mobile versions of Microsoft's software accounted for 3.6 percent of the smartphone market in the third quarter. But IDC said that the recent launch of the new Microsoft Phone 8 operating system could improve its position in the fast-growing market.
(Reporting By Alexei Oreskovic; Editing by Steve Orlofsky)
This news article is brought to you by MUSIC UNITED 1 - where latest news are our top priority.
Friday, November 2, 2012
Google's Android software in 3 out of 4 smartphones
Microsoft vs Google trial raises concerns over secrecy
SAN FRANCISCO (Reuters) - Two weeks before a high-stakes trial pitting Google's Motorola Mobility unit against Microsoft, Google made what has become a common request for a technology company fighting for billions of dollars: A public court proceeding, conducted largely in secret.
Google and Microsoft, like rivals embroiled in smartphone patent wars, are eager to keep sensitive business information under wraps - in this case, the royalty deals they cut with other companies on patented technology. Microsoft asked for similar protections in a court filing late on Thursday.
Such royalty rates, though, are the central issue in this trial, which begins November 13 in Seattle.
U.S. District Judge James Robart has granted requests to block many pre-trial legal briefs from public view. Though he warned he may get tougher on the issue, the nature of the case raises the possibility that even his final decision might include redacted, or blacked-out, sections.
Legal experts are increasingly troubled by the level of secrecy that has become commonplace in intellectual property cases where overburdened judges often pay scant attention to the issue.
Widespread sealing of documents infringes on the basic American legal principle that court should be public, says law professor, Dennis Crouch, and encourages companies to use a costly, tax-payer funded resource to resolve their disputes.
'There are plenty of cases that have settled because one party didn't want their information public,' said Crouch, an intellectual property professor at University of Missouri School of Law.
Tech companies counter that they should not be forced to reveal private business information as the price for having their day in court.
The law does permit confidential information to be kept from public view in some circumstances, though companies must show the disclosure would be harmful.
Google argues that revelations about licensing negotiations would give competitors 'additional leverage and bargaining power and would lead to an unfair advantage.'
Robart has not yet ruled on Google and Microsoft's requests, which, in the case of Google includes not only keeping documents under seal, but also clearing the courtroom during crucial testimony.
It is also unclear whether Robart will redact any discussion of royalty rates in his final opinion. The judge, who will decide this part of the case without a jury, did not respond to requests for comment.
NOT PAYING ATTENTION
Apple Inc and Microsoft Corp have been litigating in courts around the world against Google Inc and partners like Samsung Electronics Co Ltd, which use the Android operating system on their mobile devices.
Apple contends that Android is basically a copy of its iOS smartphone software, and Microsoft holds patents that it contends cover a number of Android features.
Google bought Motorola for $12.5 billion, partly to use its large portfolio of communications patents as a bargaining chip against its competitors.
Robart will decide how big a royalty Motorola deserves from Microsoft for a license on some Motorola wireless and video patents.
Apple, for its part, is set to square off against Motorola on Monday in Madison, Wisconsin, in a case that involves many of the same issues.
In Wisconsin, Apple and Motorola have filed most court documents entirely under seal. U.S. District Judge Barbara Crabb did not require them to seek advance permission to file them secretly, nor did she mandate that the companies make redacted copies available for the public.
Judges have broad discretion in granting requests to seal documents. The legal standard for such requests can be high, but in cases where both sides want the proceedings to be secret, judges have little incentive to thoroughly review secrecy requests.
In Apple's Northern California litigation against Samsung, both parties also sought to keep many documents under seal. After Reuters challenged those secrecy requests, on grounds it wanted to report financial details, U.S. District Judge Lucy Koh ordered both companies to disclose a range of information they considered secret - including profit margins on individual products - but not licensing deals. Apple and Samsung are appealing the disclosure order.
In response to questions from Reuters last week, Judge Crabb in Wisconsin, who will also decide the case without a jury, acknowledged she had not been paying attention to how many documents were being filed under seal. Federal judges in Madison will now require that parties file redacted briefs, she said, though as of Wednesday, Apple and Motorola were still filing key briefs entirely under seal.
'Just because there is a seed or kernel of confidential information doesn't mean an entire 25-page brief should be sealed,' said Bernard Chao, an intellectual property professor at University of Denver Sturm College of Law.
Crabb promised that the upcoming trial would be open.
'Whatever opinion I make is not going to be redacted,' she told Reuters in an interview.
CHECKING THE COMPS
Microsoft sued Motorola two years ago, saying Motorola had promised to license its so-called 'standards essential' patents at a fair rate, in exchange for the technology being adopted as a norm industrywide. But by demanding roughly $4 billion a year in revenue, Microsoft says Motorola broke its promise.
Robart will sort out what a reasonable royalty for those standards patents should be, partly by reviewing deals Motorola struck with other companies such as IBM and Research in Motion - much like an appraiser checking comparable properties to figure out whether a home is priced right.
In this case, though, the public may not be able to understand exactly what figures Robart is comparing. Representatives for Microsoft and Google declined to comment.
In its brief, Microsoft said licensing terms could be sealed without the need to clear the courtroom.
'Permitting redaction of this information will minimize the harm to Microsoft and third parties while also giving due consideration to the public policies favoring disclosure,' the company argued.
IBM and RIM have also asked Robart to keep licensing information secret.
Chao doesn't think Robart will ultimately redact his own ruling, even though it may include discussion of the specific royalty rates. 'I can't imagine that,' he said.
Most judges cite lack of resources and overflowing dockets as the reason why they don't scrutinize secrecy requests more closely, especially when both parties support them.
In Wisconsin, Crabb said that even though she will now require litigants to ask permission to file secret documents, it is highly unlikely that she will actually read those arguments - unless someone else flags a problem.
'We're paddling madly to stay afloat,' Crabb said.
The Wisconsin case in U.S. District Court, Western District of Wisconsin is Apple Inc. vs. Motorola Mobility Inc., 11-cv-178. The Seattle case in U.S. District Court, Western District of Washington is Microsoft Corp. vs. Motorola Inc., 10-cv-1823.
(Reporting by Dan Levine in San Francisco; Additional reporting by Bill Rigby in Seattle.; Editing by Jonathan Weber, Andrew Hay and Bernadette Baum)
This article is brought to you by BUY A USED COMPUTER.
Google and Microsoft, like rivals embroiled in smartphone patent wars, are eager to keep sensitive business information under wraps - in this case, the royalty deals they cut with other companies on patented technology. Microsoft asked for similar protections in a court filing late on Thursday.
Such royalty rates, though, are the central issue in this trial, which begins November 13 in Seattle.
U.S. District Judge James Robart has granted requests to block many pre-trial legal briefs from public view. Though he warned he may get tougher on the issue, the nature of the case raises the possibility that even his final decision might include redacted, or blacked-out, sections.
Legal experts are increasingly troubled by the level of secrecy that has become commonplace in intellectual property cases where overburdened judges often pay scant attention to the issue.
Widespread sealing of documents infringes on the basic American legal principle that court should be public, says law professor, Dennis Crouch, and encourages companies to use a costly, tax-payer funded resource to resolve their disputes.
'There are plenty of cases that have settled because one party didn't want their information public,' said Crouch, an intellectual property professor at University of Missouri School of Law.
Tech companies counter that they should not be forced to reveal private business information as the price for having their day in court.
The law does permit confidential information to be kept from public view in some circumstances, though companies must show the disclosure would be harmful.
Google argues that revelations about licensing negotiations would give competitors 'additional leverage and bargaining power and would lead to an unfair advantage.'
Robart has not yet ruled on Google and Microsoft's requests, which, in the case of Google includes not only keeping documents under seal, but also clearing the courtroom during crucial testimony.
It is also unclear whether Robart will redact any discussion of royalty rates in his final opinion. The judge, who will decide this part of the case without a jury, did not respond to requests for comment.
NOT PAYING ATTENTION
Apple Inc and Microsoft Corp have been litigating in courts around the world against Google Inc and partners like Samsung Electronics Co Ltd, which use the Android operating system on their mobile devices.
Apple contends that Android is basically a copy of its iOS smartphone software, and Microsoft holds patents that it contends cover a number of Android features.
Google bought Motorola for $12.5 billion, partly to use its large portfolio of communications patents as a bargaining chip against its competitors.
Robart will decide how big a royalty Motorola deserves from Microsoft for a license on some Motorola wireless and video patents.
Apple, for its part, is set to square off against Motorola on Monday in Madison, Wisconsin, in a case that involves many of the same issues.
In Wisconsin, Apple and Motorola have filed most court documents entirely under seal. U.S. District Judge Barbara Crabb did not require them to seek advance permission to file them secretly, nor did she mandate that the companies make redacted copies available for the public.
Judges have broad discretion in granting requests to seal documents. The legal standard for such requests can be high, but in cases where both sides want the proceedings to be secret, judges have little incentive to thoroughly review secrecy requests.
In Apple's Northern California litigation against Samsung, both parties also sought to keep many documents under seal. After Reuters challenged those secrecy requests, on grounds it wanted to report financial details, U.S. District Judge Lucy Koh ordered both companies to disclose a range of information they considered secret - including profit margins on individual products - but not licensing deals. Apple and Samsung are appealing the disclosure order.
In response to questions from Reuters last week, Judge Crabb in Wisconsin, who will also decide the case without a jury, acknowledged she had not been paying attention to how many documents were being filed under seal. Federal judges in Madison will now require that parties file redacted briefs, she said, though as of Wednesday, Apple and Motorola were still filing key briefs entirely under seal.
'Just because there is a seed or kernel of confidential information doesn't mean an entire 25-page brief should be sealed,' said Bernard Chao, an intellectual property professor at University of Denver Sturm College of Law.
Crabb promised that the upcoming trial would be open.
'Whatever opinion I make is not going to be redacted,' she told Reuters in an interview.
CHECKING THE COMPS
Microsoft sued Motorola two years ago, saying Motorola had promised to license its so-called 'standards essential' patents at a fair rate, in exchange for the technology being adopted as a norm industrywide. But by demanding roughly $4 billion a year in revenue, Microsoft says Motorola broke its promise.
Robart will sort out what a reasonable royalty for those standards patents should be, partly by reviewing deals Motorola struck with other companies such as IBM and Research in Motion - much like an appraiser checking comparable properties to figure out whether a home is priced right.
In this case, though, the public may not be able to understand exactly what figures Robart is comparing. Representatives for Microsoft and Google declined to comment.
In its brief, Microsoft said licensing terms could be sealed without the need to clear the courtroom.
'Permitting redaction of this information will minimize the harm to Microsoft and third parties while also giving due consideration to the public policies favoring disclosure,' the company argued.
IBM and RIM have also asked Robart to keep licensing information secret.
Chao doesn't think Robart will ultimately redact his own ruling, even though it may include discussion of the specific royalty rates. 'I can't imagine that,' he said.
Most judges cite lack of resources and overflowing dockets as the reason why they don't scrutinize secrecy requests more closely, especially when both parties support them.
In Wisconsin, Crabb said that even though she will now require litigants to ask permission to file secret documents, it is highly unlikely that she will actually read those arguments - unless someone else flags a problem.
'We're paddling madly to stay afloat,' Crabb said.
The Wisconsin case in U.S. District Court, Western District of Wisconsin is Apple Inc. vs. Motorola Mobility Inc., 11-cv-178. The Seattle case in U.S. District Court, Western District of Washington is Microsoft Corp. vs. Motorola Inc., 10-cv-1823.
(Reporting by Dan Levine in San Francisco; Additional reporting by Bill Rigby in Seattle.; Editing by Jonathan Weber, Andrew Hay and Bernadette Baum)
This article is brought to you by BUY A USED COMPUTER.
Apple rolls out iPad mini to shorter lines
SYDNEY/NEW YORK (Reuters) - The launch of Apple Inc's iPad mini attracted smaller crowds from Sydney to New York on Friday than have been typical for previous Apple product debuts, events marked by people lining up for hours or even days.
A proliferation of comparable rival devices may have sapped some interest for the device, which is priced above rival gadgets from Google Inc and Amazon.com Inc.
A few hundred people were in line at Apple's Fifth Avenue flagship store in New York at about 8 a.m., days after the city was battered by Hurricane Sandy, one of the biggest storms to ever hit the United States.
Lisa Sieber, 59, from Germany rode a bike to the Apple store on Friday as she said she's been going 'stir crazy' from lack of power and water at her 81-year-old mother's home in Manhattan's Lower East Side.
'I didn't think I needed an iPad but once you get your first Mac, you slide into the iPhone and the next one and it makes it easy to get more Apple products,' she said, adding that 'there's not much to do without power and lights.'
While many people have been happy to camp overnight at the New York store for past launches, some were angry on Friday that Apple changed the store's opening time to 10 a.m. for this launch from 8 a.m. previously.
'Usually it's 8 a.m.,' said Vincent Leroy, 27, a student from Long Island City in Queens who showed up at the store at 6:30 a.m. His friends complained loudly in unison when he told them he had found out about the delayed opening.
In Amsterdam two hours after the Apple store opened, it looked like a typical day at the store with no lines outside the door. An Apple employee on the scene told Reuters that people had lined up ahead of the store opening.
About 50 people waited for the Apple store in Sydney, Australia, to open, where in the past the line had stretched for several blocks when the company debuted new iPhones.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 a.m. and was eager to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
There were queues of 100 or more outside Apple stores in Tokyo and Seoul when the device went on sale, but when the company's flagship Hong Kong store opened staff appeared to outnumber those waiting in line.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google, whose Android software runs on tablets from several vendors, to Web retailer Amazon.com and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
POSITIVE REVIEWS
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a lofty price tag and a screen considered inferior to those of rivals. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
'Well, first of all it's so thin and light and very cute - so cute!' said iPad mini customer Ten Ebihara at the Apple store in Tokyo's upscale Ginza district.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted, but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi. Both devices were going on sale in more than 30 countries.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20-year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple boss Steve Jobs and since then it has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Chief Executive Tim Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
Apple shares were down 1 percent at $590.56 in morning trade on Friday.
(Additional reporting by Mariko Lochridge in Tokyo, Stefanie McIntyre in Hong Kong and Miyoung Kim in Seoul, Roberta Cowan in Amsterdam; Writing by Noel Randewich and Edwin Chan in San Francisco, Sinead Carew in New York; Editing by Phil Berlowitz, Alex Richardson and Steve Orlofsky)
This article is brought to you by BUY CHEAP COMPUTERS.
A proliferation of comparable rival devices may have sapped some interest for the device, which is priced above rival gadgets from Google Inc and Amazon.com Inc.
A few hundred people were in line at Apple's Fifth Avenue flagship store in New York at about 8 a.m., days after the city was battered by Hurricane Sandy, one of the biggest storms to ever hit the United States.
Lisa Sieber, 59, from Germany rode a bike to the Apple store on Friday as she said she's been going 'stir crazy' from lack of power and water at her 81-year-old mother's home in Manhattan's Lower East Side.
'I didn't think I needed an iPad but once you get your first Mac, you slide into the iPhone and the next one and it makes it easy to get more Apple products,' she said, adding that 'there's not much to do without power and lights.'
While many people have been happy to camp overnight at the New York store for past launches, some were angry on Friday that Apple changed the store's opening time to 10 a.m. for this launch from 8 a.m. previously.
'Usually it's 8 a.m.,' said Vincent Leroy, 27, a student from Long Island City in Queens who showed up at the store at 6:30 a.m. His friends complained loudly in unison when he told them he had found out about the delayed opening.
In Amsterdam two hours after the Apple store opened, it looked like a typical day at the store with no lines outside the door. An Apple employee on the scene told Reuters that people had lined up ahead of the store opening.
About 50 people waited for the Apple store in Sydney, Australia, to open, where in the past the line had stretched for several blocks when the company debuted new iPhones.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 a.m. and was eager to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
There were queues of 100 or more outside Apple stores in Tokyo and Seoul when the device went on sale, but when the company's flagship Hong Kong store opened staff appeared to outnumber those waiting in line.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google, whose Android software runs on tablets from several vendors, to Web retailer Amazon.com and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
POSITIVE REVIEWS
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a lofty price tag and a screen considered inferior to those of rivals. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
'Well, first of all it's so thin and light and very cute - so cute!' said iPad mini customer Ten Ebihara at the Apple store in Tokyo's upscale Ginza district.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted, but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi. Both devices were going on sale in more than 30 countries.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20-year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple boss Steve Jobs and since then it has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Chief Executive Tim Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
Apple shares were down 1 percent at $590.56 in morning trade on Friday.
(Additional reporting by Mariko Lochridge in Tokyo, Stefanie McIntyre in Hong Kong and Miyoung Kim in Seoul, Roberta Cowan in Amsterdam; Writing by Noel Randewich and Edwin Chan in San Francisco, Sinead Carew in New York; Editing by Phil Berlowitz, Alex Richardson and Steve Orlofsky)
This article is brought to you by BUY CHEAP COMPUTERS.
Apple rolls out iPad mini to shorter queues
SYDNEY (Reuters) - Apple fans lined up in several Asian and European cities to buy the iPad mini on Friday, but the device, priced above rival gadgets, drew smaller crowds than previous launches.
Apple Inc's global gadget rollouts are typically high-energy affairs attracting droves of buyers who stand in line for hours. But a proliferation of comparable rival devices may have sapped some interest.
About 50 people waited for the Apple store in Sydney, Australia, to open, where in the past the line had stretched for several blocks when the company debuted new iPhones.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 am and was keen to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
SHORTER QUEUES
There were queues of 100 or more outside Apple stores in Tokyo and Seoul when the device went on sale, but when the company's flagship Hong Kong store opened staff appeared to outnumber those waiting in line.
Europe also saw shorter lines than for past launches. About 100 fans queued in the rain in Amsterdam, while in London's Regent Street about 50 people were still waiting to buy a device a couple of hours after an Apple store opened its doors.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google Inc to Web retailer Amazon.com Inc and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
POSITIVE REVIEWS
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a screen considered inferior to rivals' and a lofty price tag. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
'Well, first of all it's so thin and light and very cute - so cute!' said iPad mini customer Ten Ebihara at the Apple store in Tokyo's upscale Ginza district.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Tim Price, waiting in London to buy a device for his father, said the iPad was easier to use than competing tablets. 'The usability is unmatched,' he said.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi. Both devices were going on sale in more than 30 countries.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20 year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple boss Steve Jobs and since then has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Tim Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
(Additional reporting by Mariko Lochridge in Tokyo, Stefanie McIntyre in Hong Kong, Miyoung Kim in Seoul, Roberta Cowan in Amsterdam and Stephen Eisenhammer in London; Writing by Noel Randewich and Edwin Chan in San Francisco; Editing by Phil Berlowitz, Alex Richardson and Helen Massy-Beresford)
This article is brought to you by CHEAP COMPUTERS.
Apple Inc's global gadget rollouts are typically high-energy affairs attracting droves of buyers who stand in line for hours. But a proliferation of comparable rival devices may have sapped some interest.
About 50 people waited for the Apple store in Sydney, Australia, to open, where in the past the line had stretched for several blocks when the company debuted new iPhones.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 am and was keen to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
SHORTER QUEUES
There were queues of 100 or more outside Apple stores in Tokyo and Seoul when the device went on sale, but when the company's flagship Hong Kong store opened staff appeared to outnumber those waiting in line.
Europe also saw shorter lines than for past launches. About 100 fans queued in the rain in Amsterdam, while in London's Regent Street about 50 people were still waiting to buy a device a couple of hours after an Apple store opened its doors.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google Inc to Web retailer Amazon.com Inc and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
POSITIVE REVIEWS
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a screen considered inferior to rivals' and a lofty price tag. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
'Well, first of all it's so thin and light and very cute - so cute!' said iPad mini customer Ten Ebihara at the Apple store in Tokyo's upscale Ginza district.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Tim Price, waiting in London to buy a device for his father, said the iPad was easier to use than competing tablets. 'The usability is unmatched,' he said.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi. Both devices were going on sale in more than 30 countries.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20 year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple boss Steve Jobs and since then has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Tim Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
(Additional reporting by Mariko Lochridge in Tokyo, Stefanie McIntyre in Hong Kong, Miyoung Kim in Seoul, Roberta Cowan in Amsterdam and Stephen Eisenhammer in London; Writing by Noel Randewich and Edwin Chan in San Francisco; Editing by Phil Berlowitz, Alex Richardson and Helen Massy-Beresford)
This article is brought to you by CHEAP COMPUTERS.
Thursday, November 1, 2012
Apple rolls out iPad mini in Asia to shorter lines
SYDNEY (Reuters) - Apple fans lined up in several Asian cities to get their hands on the iPad mini on Friday, but the device, priced above rival gadgets from Google and Amazon.com, attracted smaller crowds than at the company's previous global rollouts.
Apple Inc's global gadget rollouts are typically high-energy affairs drawing droves of buyers who stand in line for hours. But a proliferation of comparable rival devices may have sapped some interest.
About 50 people waited for the Apple store in Sydney, Australia, to open, where in the past the line had stretched for several blocks when the company debuted new iPhones.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 am and was keen to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
There were queues of 100 or more outside Apple stores in Tokyo and Seoul when the device went on sale, but when the company's flagship Hong Kong store opened staff appeared to outnumber those waiting in line.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google Inc to Web retailer Amazon.com Inc and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
POSITIVE REVIEWS
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a screen considered inferior to rivals' and a lofty price tag. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
'Well, first of all it's so thin and light and very cute - so cute!' said iPad mini customer Ten Ebihara at the Apple store in Tokyo's upscale Ginza district.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi. Both devices were going on sale in more than 30 countries.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20 year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple boss Steve Jobs and since then it has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
(Additional reporting by Mariko Lochridge in Tokyo, Stefanie McIntyre in Hong Kong and Miyoung Kim in Seoul; Writing by Noel Randewich and Edwin Chan in San Francisco; Editing by Phil Berlowitz and Alex Richardson)
This article is brought to you by BUY CHEAP COMPUTERS.
Apple Inc's global gadget rollouts are typically high-energy affairs drawing droves of buyers who stand in line for hours. But a proliferation of comparable rival devices may have sapped some interest.
About 50 people waited for the Apple store in Sydney, Australia, to open, where in the past the line had stretched for several blocks when the company debuted new iPhones.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 am and was keen to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
There were queues of 100 or more outside Apple stores in Tokyo and Seoul when the device went on sale, but when the company's flagship Hong Kong store opened staff appeared to outnumber those waiting in line.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google Inc to Web retailer Amazon.com Inc and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
POSITIVE REVIEWS
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a screen considered inferior to rivals' and a lofty price tag. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
'Well, first of all it's so thin and light and very cute - so cute!' said iPad mini customer Ten Ebihara at the Apple store in Tokyo's upscale Ginza district.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi. Both devices were going on sale in more than 30 countries.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20 year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple boss Steve Jobs and since then it has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
(Additional reporting by Mariko Lochridge in Tokyo, Stefanie McIntyre in Hong Kong and Miyoung Kim in Seoul; Writing by Noel Randewich and Edwin Chan in San Francisco; Editing by Phil Berlowitz and Alex Richardson)
This article is brought to you by BUY CHEAP COMPUTERS.
Apple rolls out iPad mini in Sydney to shorter lines
SYDNEY (Reuters) - Apple fans lined up in Sydney, Australia, to get their hands on the iPad mini on Friday, but the device, priced above rival gadgets from Google and Amazon.com, attracted smaller crowds than at the company's previous global rollouts.
About 50 people waited for the Apple store to open, where in the past the line had stretched for several blocks when the company launched new iPhones.
Apple Inc's global gadget rollouts are typically high-energy affairs drawing droves of buyers who stand in line for hours. But a proliferation of comparable rival devices may have sapped some interest.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 am and was keen to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google Inc to Web retailer Amazon.com Inc and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a screen considered inferior to rivals' and a lofty price tag. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20 year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple visionary Steve Jobs and since then it has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
(Writing and additional reporting by Noel Randewich and Edwin Chan in San Francisco; Editing by Phil Berlowitz)
This news article is brought to you by RELATIONSHIPS ADVICE - where latest news are our top priority.
About 50 people waited for the Apple store to open, where in the past the line had stretched for several blocks when the company launched new iPhones.
Apple Inc's global gadget rollouts are typically high-energy affairs drawing droves of buyers who stand in line for hours. But a proliferation of comparable rival devices may have sapped some interest.
At the head of Friday's line was Patrick Li, who had been waiting since 4:30 am and was keen to get his hands on the 7.9-inch slate.
'It's light, easy to handle, and I'll use it to read books. It's better than the original iPad,' Li said.
The iPad mini marks Apple's first foray into the smaller-tablet segment, and the latest salvo in a global mobile-device war that has engulfed combatants from Internet search leader Google Inc to Web retailer Amazon.com Inc and software giant Microsoft Corp.
Microsoft's 10-inch Surface tablet, powered by the just-launched Windows 8 software, went on sale in October, while Google and Amazon now dominate sales of smaller, 7-inch multimedia tablets.
Unveiled last week, the iPad mini has won mostly positive reviews, with criticism centering on a screen considered inferior to rivals' and a lofty price tag. The new tablet essentially replicates most of the features of its full-sized sibling, but in a smaller package.
At $329 for a Wi-Fi only model, the iPad mini is a little costlier than predicted but some analysts see that as Apple's attempt to retain premium positioning.
Some investors fear the gadget will lure buyers away from Apple's $499 flagship 9.7-inch iPad, while proving ineffective in combating the threat of Amazon's $199 Kindle Fire and Google's Nexus 7, both of which are sold at or near cost.
Also on Friday, Apple rolled out its fourth-generation iPad, with the same 9.7-inch display as the previous version but with a faster A6X processor and better Wi-Fi.
Apple will likely sell between 1 million and 1.5 million iPad minis in the first weekend, far short of the 3 million third-generation iPads sold last March in their first weekend, according to Piper Jaffray analyst Gene Munster.
'The reason we expect fewer iPad minis compared to the 3rd Gen is because of the lack of the wireless option and newness of the smaller form factor for consumers,' Munster said in a note to clients. 'We believe that over time that will change.'
Reviewers have applauded Apple for squeezing most of the iPad's features into a smaller package that can be comfortably manipulated with one hand.
James Vohradsky, a 20 year-old student who previously queued for 17 hours at the Sydney store to buy the iPhone 5, only stood in line for an hour and a half this time.
'I had an iPad 1 before, I kind of miss it because I sold it about a year ago. It's just more practical to have the mini because I found it a bit too big. The image is really good and it's got the fast A5 chip too,' Vohradsky said.
The iPad was launched in 2010 by late Apple visionary Steve Jobs and since then it has taken a big chunk out of PC sales, upending the industry and reinventing mobile computing with its apps-based ecosystem.
A smaller tablet is the first device to be added to Apple's compact portfolio under Cook, who took over from Jobs just before his death a year ago. Analysts credit Google and Amazon for influencing the decision.
Some investors worry that Apple might have lost its chief visionary with Jobs, and that new management might not be able to stay ahead of the pack as rivals innovate and encroach on its market share.
(Writing and additional reporting by Noel Randewich and Edwin Chan in San Francisco; Editing by Phil Berlowitz)
This news article is brought to you by RELATIONSHIPS ADVICE - where latest news are our top priority.
Microsoft pushes new Windows to developers
SEATTLE (Reuters) - Days after launching Windows 8, Microsoft Corp is mounting a strong campaign to win over the software developers it needs to kick-start its new operating system.
A lack of apps is Microsoft's Achilles heel as it attempts to catch Apple Inc and Google Inc in the rush toward mobile computing.
Windows 8, the new Surface tablet and a range of Windows-based phones - all unveiled in the past week - are designed to close that gap, but the world's largest software company still needs to convince developers to recreate the thriving 'ecosystem' that made PCs so successful.
'Please go out and write lots of applications,' Microsoft Chief Executive Steve Ballmer pleaded with 2,000 developers on Tuesday, kicking off an annual, four-day meeting at its campus near Seattle.
The event, called 'Build,' is the equivalent of Apple's Worldwide Developer Conference and Google's I/O event.
Microsoft gave each paying attendee one of its Surface tablets and 100 gigabytes of free space on its SkyDrive online storage service. On top of that, handset partner Nokia threw in a free Lumia 920 smartphone running Windows Phone 8.
The unprecedentedly generous give-away signals the intent of what Microsoft openly calls 'evangelism.' Most developers at the meeting, who paid up to $2,000 to attend, are already converted to the Windows religion. But this year there is a feeling that Microsoft can re-establish itself as a relevant platform for developers.
'The sessions are overflowing. Everybody wants to learn,' said Greg Lutz, product manager at development tools company ComponentOne, who is attending the conference.
'The Surface is really exciting. It's been interesting to see people that would normally be critics of Microsoft surprised to see how good it is,' said Lutz, whose company makes features that developers can use in apps, such as calendars or charts.
Microsoft recognizes it needs apps to flesh out its new online Windows Store and make Windows 8 machines more attractive to users, said Russ Whitman, chief strategy officer at Ratio Interactive, a design agency that helps companies create apps.
'The catalog (of apps) is where they are weak, there's no doubt,' he said. 'But if Microsoft stays focused on quality not quantity, they can win.'
DEVELOPER DOUBTS
When Windows 8 launched on Friday, some major content providers had prominent apps in the Windows store, such as Netflix Inc, the New York Times and Rovio's Angry Birds Space. But big names such as Facebook and Twitter were missing.
Twitter moved to rectify that on Tuesday, announcing that a native Windows app would be rolled out 'in the months ahead.' Dropbox, a fast-growing cloud storage service, also announced it would soon have a Windows app, as did online payment firm PayPal and sports network ESPN.
But Facebook, which now has more than 1 billion users, has not yet made public any plans for a Windows app, despite the fact Microsoft is a minor shareholder.
And Microsoft still has to overcome indifference from many developers who do not see demand from users or simply do not have the resources to build Windows apps alongside iOS and Android.
'Windows 8 is getting good reviews and the tile user interface is a great fit with our geo-visual content,' said Jason Karas, CEO at website Trover, where users can share photos of interesting discoveries. 'It's on the roadmap for Trover, but we are still a very lean team, so we're hesitant to support a third platform until we have all the innovations we want to see in iPhone and Android in place.'
Microsoft has yet to persuade other influential online services, for example car-rental firm Zipcar or real estate information firm Zillow, to develop for Windows 8.
To get more developers on board, Microsoft is spending this week demonstrating how it is making it easier to develop apps for Windows and get them into the real world.
A key part of that is a new set of tools tying in its Azure cloud service, which allows Windows apps to easily harness data stored in remote servers.
'Some of the new changes are pretty incredible and are going to make developing, especially some of the mobile apps, much easier,' said Mike Cousins, a software developer following the conference by webcast from Calgary, Canada.
'It just makes it super-easy to integrate mobile clients into your application,' said Cousins, who is developing Shuttr, a site for photographers to display and sell their work. 'It's been reduced from probably a week's work to minutes.'
400 MILLION NEW MACHINES
Microsoft's best argument to developers is the sheer size of the Windows user base.
Microsoft sold 4 million upgrades to Windows 8 in its first four days, a mere fraction of the 670 million or so machines running Windows 7. Ballmer said there would be 400 million new devices running Windows next year, including PCs, tablets and phones, and the company would be marketing heavily to consumers.
That is an attractive audience for developers, and Whitman at Ratio Interactive said he saw many new faces at Microsoft's event this week who previously were more interested in web-based apps and other platforms.
'There's a new generation of developers that can build on Windows 8 that have been building using JavaScript and HTML,' he said. 'Seeing some of those developers show up and talk about building apps using other languages is pretty cool. It's a whole different group than Microsoft has traditionally been able to court.'
One Wall Street analyst said developers may even be tempted to switch back to Microsoft after working with Apple's iOS platform.
'There does seem to be some excitement about the new operating system and many of the new devices that are coming to market,' said Jason Maynard, an analyst at Wells Fargo Securities. 'We have heard some developers talk about 're-Microsofting' and moving from their Macs for app development.'
Cousins said that once developers see the user base for Windows 8 grow, the momentum will start to have an effect.
'All the new PCs people buy will be Windows 8, and people will start demanding Windows 8 apps from companies, and then they will start making them,' he said. 'I think we'll see a wave of apps coming out pretty soon.'
(Reporting By Bill Rigby; Editing by Steve Orlofsky)
This news article is brought to you by GADGETS NEWS - where latest news are our top priority.
A lack of apps is Microsoft's Achilles heel as it attempts to catch Apple Inc and Google Inc in the rush toward mobile computing.
Windows 8, the new Surface tablet and a range of Windows-based phones - all unveiled in the past week - are designed to close that gap, but the world's largest software company still needs to convince developers to recreate the thriving 'ecosystem' that made PCs so successful.
'Please go out and write lots of applications,' Microsoft Chief Executive Steve Ballmer pleaded with 2,000 developers on Tuesday, kicking off an annual, four-day meeting at its campus near Seattle.
The event, called 'Build,' is the equivalent of Apple's Worldwide Developer Conference and Google's I/O event.
Microsoft gave each paying attendee one of its Surface tablets and 100 gigabytes of free space on its SkyDrive online storage service. On top of that, handset partner Nokia threw in a free Lumia 920 smartphone running Windows Phone 8.
The unprecedentedly generous give-away signals the intent of what Microsoft openly calls 'evangelism.' Most developers at the meeting, who paid up to $2,000 to attend, are already converted to the Windows religion. But this year there is a feeling that Microsoft can re-establish itself as a relevant platform for developers.
'The sessions are overflowing. Everybody wants to learn,' said Greg Lutz, product manager at development tools company ComponentOne, who is attending the conference.
'The Surface is really exciting. It's been interesting to see people that would normally be critics of Microsoft surprised to see how good it is,' said Lutz, whose company makes features that developers can use in apps, such as calendars or charts.
Microsoft recognizes it needs apps to flesh out its new online Windows Store and make Windows 8 machines more attractive to users, said Russ Whitman, chief strategy officer at Ratio Interactive, a design agency that helps companies create apps.
'The catalog (of apps) is where they are weak, there's no doubt,' he said. 'But if Microsoft stays focused on quality not quantity, they can win.'
DEVELOPER DOUBTS
When Windows 8 launched on Friday, some major content providers had prominent apps in the Windows store, such as Netflix Inc, the New York Times and Rovio's Angry Birds Space. But big names such as Facebook and Twitter were missing.
Twitter moved to rectify that on Tuesday, announcing that a native Windows app would be rolled out 'in the months ahead.' Dropbox, a fast-growing cloud storage service, also announced it would soon have a Windows app, as did online payment firm PayPal and sports network ESPN.
But Facebook, which now has more than 1 billion users, has not yet made public any plans for a Windows app, despite the fact Microsoft is a minor shareholder.
And Microsoft still has to overcome indifference from many developers who do not see demand from users or simply do not have the resources to build Windows apps alongside iOS and Android.
'Windows 8 is getting good reviews and the tile user interface is a great fit with our geo-visual content,' said Jason Karas, CEO at website Trover, where users can share photos of interesting discoveries. 'It's on the roadmap for Trover, but we are still a very lean team, so we're hesitant to support a third platform until we have all the innovations we want to see in iPhone and Android in place.'
Microsoft has yet to persuade other influential online services, for example car-rental firm Zipcar or real estate information firm Zillow, to develop for Windows 8.
To get more developers on board, Microsoft is spending this week demonstrating how it is making it easier to develop apps for Windows and get them into the real world.
A key part of that is a new set of tools tying in its Azure cloud service, which allows Windows apps to easily harness data stored in remote servers.
'Some of the new changes are pretty incredible and are going to make developing, especially some of the mobile apps, much easier,' said Mike Cousins, a software developer following the conference by webcast from Calgary, Canada.
'It just makes it super-easy to integrate mobile clients into your application,' said Cousins, who is developing Shuttr, a site for photographers to display and sell their work. 'It's been reduced from probably a week's work to minutes.'
400 MILLION NEW MACHINES
Microsoft's best argument to developers is the sheer size of the Windows user base.
Microsoft sold 4 million upgrades to Windows 8 in its first four days, a mere fraction of the 670 million or so machines running Windows 7. Ballmer said there would be 400 million new devices running Windows next year, including PCs, tablets and phones, and the company would be marketing heavily to consumers.
That is an attractive audience for developers, and Whitman at Ratio Interactive said he saw many new faces at Microsoft's event this week who previously were more interested in web-based apps and other platforms.
'There's a new generation of developers that can build on Windows 8 that have been building using JavaScript and HTML,' he said. 'Seeing some of those developers show up and talk about building apps using other languages is pretty cool. It's a whole different group than Microsoft has traditionally been able to court.'
One Wall Street analyst said developers may even be tempted to switch back to Microsoft after working with Apple's iOS platform.
'There does seem to be some excitement about the new operating system and many of the new devices that are coming to market,' said Jason Maynard, an analyst at Wells Fargo Securities. 'We have heard some developers talk about 're-Microsofting' and moving from their Macs for app development.'
Cousins said that once developers see the user base for Windows 8 grow, the momentum will start to have an effect.
'All the new PCs people buy will be Windows 8, and people will start demanding Windows 8 apps from companies, and then they will start making them,' he said. 'I think we'll see a wave of apps coming out pretty soon.'
(Reporting By Bill Rigby; Editing by Steve Orlofsky)
This news article is brought to you by GADGETS NEWS - where latest news are our top priority.
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